Brand Identity:

Can you protect yourself from the sun’s harmful rays by the simple act of taking a shower? Actually, yes. You can. Solavé is a body cleanser and daily SPF protector in one bottle.


We created an identity system and luxury packaging that communicates the dual product function and high efficacy. We developed a lettermark to represent water flowing and the sun’s rays, utilizing holographic foil in the packaging and custom photo filters to further reinforce the concept.