44Build

Brand Identity:

A custom fabrication outfit and workshop located in Dallas’ famed music and entertainment district, Deep Ellum. We set out to create an identity for 44Build and its retail storefront, Tradesmith, that aligned with the company’s penchant for craft and authenticity.

Execution:

We developed a flexible and extensive identity system that, like their handiwork, works with a broad variety of materials. For use on collateral and hang tags, we designed a set of 44 supportive stamps as a nod to the company’s namesake and to their insistence on authentic, analog experiences.

Tradesmith

The Brand:

The consumer-facing retail store and showroom operated by 44Build, Tradesmith specializes in hand-made goods, furniture and apparel.

Execution:

We built a brand that could both compliment the 44 Build identity as well as stand on its own. Stamps were produced for application across a wide array of packaging, hang tags and collateral.