Case Study Exigo

Exigo provides the premier platform-as-a-service (PAAS) solution for the direct selling industry, supporting the top companies in the market.

Identity

Evolve existing branding to create a cohesive brand platform that articulates Exigo's technological superiority and open platform architecture.

Website

Create an informative and engaging website that communicates a complex offering to an audience of prospects, partners, and developers alike.

Identity

Evolve existing branding to create a cohesive brand platform that articulates Exigo's technological superiority and open platform architecture.

Execution:

The brand identity was evolved to represent a forward-thinking mentality. Custom illustrations were created to reinforce these brand distinctives. These elements, along with a refined messaging base, were translated to marketing and developer websites.

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Website

Create an informative and engaging website that communicates a complex offering to an audience of prospects, partners, and developers alike.

Execution:

We transformed a user-based login page into an outward-facing website that caters to prospective clients, using an iconography system and an information hierarchy to drive key messages in a digestible, compelling brand visual language.

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